Insights & News

LinkedIn and Httpool extend their partnership to Austria and Switzerland

With nearly 400 million users in 200 countries, LinkedIn is the world’s largest social network. Since September 2015 Httpool exclusively represents, LinkedIn across 17 countries in Central Eastern Europe, including Russia, Greece, Hungary, Slovenia, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Slovakia, Macedonia, Romania, Serbia, Albania, Ukraine, Latvia, Estonia and Lithuania. From March Httpool will support advertisers and agencies in Austria and Switzerland as well.

Httpool now offers all LinkedIn’s advertising products: classic display advertising with different targeting options, the Native advertising format “Sponsored Updates” and InMail Advertising, therefore targeted messages to LinkedIn members.

Fredrik Bernsel, Director of Sales EMEA at LinkedIn, explains: “Advertising companies and advertising and media agencies can log on LinkedIn now directly and enjoy the support from Httpool’s professionals. We have chosen Httpool due to its leadership in the field of social media in both markets – Austria and Switzerland with extensive experience and references ”

Florian Magistris, CEO of Httpool DACH adds, “We are very excited about it, to be able to cooperate with the world market leader and represent it as the exclusive advertising sales partner in Austria and Switzerland. LinkedIn offers advertisers and agencies an exciting target group and very clever advertising formats and targeting options. In addition, LinkedIn fits perfectly with the rest of our product mix, making it an ideal complement to our portfolio. “